Build a Future-Proof Real Estate
Business in the AI Era

3-Day Virtual Experience

July 20-22 · 10am–4pm ET · Live on Zoom

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Hours
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ChatGPT Alone Has Over 1 Billion Monthly Active Users

And that number grows with every week.

Which means more and more of your potential clients have a tool in their pocket that:

  • Pulls comps
  • Analyzes the market
  • Drafts counteroffers
  • Explains contracts
  • Tells them how to evaluate YOU as an agent

Instantly. For free.

Your entire career, you’ve been paid for your knowledge. And now your knowledge is fully open-sourced.

The agents who figure out how to stay relevant in this AI-first world are pulling ahead FAST

And the ones who sit around waiting? They’re looking around wondering what the hell is happening to their pipeline.

What This Event Is (And Isn’t)

A lot of people who teach AI to agents just hand you some prompts and “hacks”.

They leave you feeling excited by possibilities, but no real systems that bring results.

This event is a 3-day implementation workshop where you’ll build the exact systems agents are using RIGHT NOW to thrive in this new landscape.

Here's what you're walking out with:

Day 1: Positioning That Makes You The Obvious Choice

Most agents sound exactly like every other agent in their market. Which means they compete on price, availability, and whoever calls back first.

Day 1 fixes that.

→ Choose a real niche and build your named Signature System, a framework you own that makes you a premium expert even before anyone’s heard your name

→ Find the brand voice that makes people stop scrolling. This is how you stand out and become impossible to confuse with anyone else in your market

→ Turn your social profiles from personal scrapbooks into 24/7 lead funnels

→ Build the lead magnet that converts attention into an email list you actually own

 

Day 2: The AI-Powered Content Machine

You’ll build a visibility engine that brings the right clients to you, without you needing to personally showing up for every piece of it. No more guessing what to post and no more starting from scratch every week.

→ Build a content system around a few core pillars that you can post about in many different ways

→ Master the hook with the four components that work simultaneously to make your ideal clients stops scrolling and pay attention

→ Turn every closed deal into a case study that makes a stranger think “that’s my exact situation, I need to call THIS agent”

→ Use AI to generate, repurpose, and schedule content in YOUR voice, not the robot’s voice

 

Day 3: Systems That Let You Scale Without Burning Out

Most agents run transactional businesses. Deal comes in. They work it and close it, just to start from zero again. The moment they step back, everything steps back with them.

Day 3 is where you build something different.

→ Understand what clients are actually buying from agents now (and the 4 things AI can NEVER replace you on)

→ The sales conversation framework that makes clients feel understood before you pitch anything (and closes them without pressure)

→ Reverse-engineer your income goal into real numbers: exactly how many deals, consults, and leads you need per month

→ Go from prompts to systems: build a Claude Project that remembers your whole business, create Skills that run your best work on command, and set up your first AI agent

Who This Is For:

Who This ISN'T For:

This is a WORKING event. You’ll be building systems alongside Jess and our team.

If you show up and do the exercises, you’ll leave with real assets.

If you just watch? You’ll leave with notes.

EVENT DETAILS:

If you have any questions, please reach out to us by email: jess@thelistingslab.com

Results Don’t Take Time, They Take Courage.

– Jess Lenouvel 

Founder, The Listings Lab

Hear from people that have attended our recent events...

What to Expect at The Listings Lab Live Toronto

When it comes to growing a 7-figure real estate business, your marketing is the most important component.

And it’s what so many real estate agents get tripped up with!

Where most people go wrong with their marketing is relying on manual prospecting (CHASING) and treating social media like a billboard

…instead of ATTRACTING their ideal clients and using social media to spark conversations with the people who are ready to BUY.

We’ve all been taught the manual 32-touch system… but the truth is that this process is out of date!

If you don’t know how to use the modern marketing tools of social media to bring you clients, you’re already behind the 8-ball.

When our clients install our simple marketing system into their real estate businesses, not only do they have the exact process to scale to 7 figures and beyond…

But they also spend less than 3 hours per week on their entire marketing system process!

At our 3-day live event, we will break down our whole marketing system and help you craft your messaging to attract and build relationships with your ideal client… so you can finally let go of all the old, time-intensive, outdated ways of marketing.

Why $297?

We know a lot of agents have been burned before:

For $297, you get three full days of Jess teaching our actual systems.

The Clock Is Ticking

This event kicks off on July 20th.

Virtual seats are capped so our team can give everyone personalized attention and actually answer your questions live.

We sold out last time.

If you’re interested, don’t sleep on this.

Frequently Asked Questions

Yes. We strongly recommend attending live because the real-time support is a meaningful part of the experience, but recordings will be available after the event if you can’t make every session.
Most programs hand you information and either tell you to figure it out or to just “work harder”. In this event you’ll build real systems assets during the sessions instead of being given concepts you have to figure out how to apply later.
No. This is a standalone event. If you want to explore working with us after, that’s your call. But there’s no pressure and no “special offer” at the end.
Both. Experienced agents who’ve hit a ceiling will learn how to break through it. Newer agents will get the right foundation to build a scalable business from. If you’re in real estate and you want more clients without chasing them, you’re in the right place.

Have more questions?

Book a call with us to get all the details you need for The Listings Lab Live - Virtual 2026

About Jess

Jess Lenouvel built a 7-figure real estate business in one of Canada’s most competitive markets through attraction marketing and systems.

She worked 20 hour weeks and took the entire Summer off each year. Now she’s taught these same systems to over 2,800+ agents across every kind of market across the US and Canada. 

She’s a sought after speaker at Berkshire Hathaway, Keller Williams, and RE/MAX conventions and is the author of the bestselling book More Money, Less Hustle.

Now it’s your turn to build the systems that actually work in 2026.